Audience Strategy Manager, Disney Experiences
Personal Websites
Biography
Data literacy, storytelling, and audiences; all important aspects to the future of marketing. Currently, Liam Andrew Dillon (he/him) works as an Audience Strategy Manager with the Disney Experiences where he leads audience activation, customer insights, and consumer strategy on various lines of businesses. Prior to this work, Liam focused on marketing research & analytics, audience development, and ticketing operations at various organizations including WolfBrown LLC, George Mason University, Kennedy Center for the Performing Arts, and more. Liam graduated from Pennsylvania State University with a Masters of Marketing Analytics & Insights and from George Mason University studying an interdisciplinary bachelor's degree on audience analytics and arts consumption.
Education:
- Penn State University, Master's degree, Marketing Analytics and Insights
- George Mason University, Bachelor of Individualized Study, Audience Analytics in the Arts
Courses Taught:
- AMGT 472: Technology in the Arts
- AMGT 513: Technology in the Arts